We’ve helped over 200 marketing agencies over the last 7 years

We help marketing agencies Professionalize their operations and scale..and we help YOU reach your potential.

Running a profitable marketing agency is incredibly difficult and DUDE helps you take the guess work out of scaling. We help you not just with the consulting but also with the IMPLEMENTATION AND EXECUTION so things get done and you move the business forward.

Meet Chris Martinez and DUDE

DUDE is the world’s #1 company to help digital agencies fix their operations so they can scale. We know the digital agency industry better than anyone out there. We have more than a decade of experience as an agency, a whitelabel leader, and an accelerator for marketing agencies. The successful agencies have no problem selling. Where they struggle (and what keeps them from scaling) are all the “non-sexy” Operational challenges like finding the right people, developing the right processes, training their team members, and growing a profitable agency. Which is exactly where DUDE comes in. We fix your Operations so you can scale your agency, unlock your potential, and earn what they’re worth.

How DUDE Works

At DUDE, we turn agency challenges into triumphs. Our process is straightforward yet transformative.

First, we dive into a discovery call, pinpointing where your agency's operations need a revamp. Second, we then conduct a detailed Business Analysis, crafting a custom two-year roadmap tailored to your specific goals. Lastly, if you want our help implementing the solutions in the roadmap, you pick a plan that matches your budget and away we go.

This isn’t just about strategy; it's about execution. Our team works alongside you, implementing the right people, processes, training, and profit plans. We ensure seamless integration and real results. With DUDE, you’re not just getting consulting; you're embarking on a journey to elevate your agency to new heights of success and freedom.

Our vision

Running a successful marketing agency is one of the hardest things that you can do, which is why you need a partner who aligns with your vision. If what you read below isn’t 100% aligned with your company culture and your long-term goals then save yourself the trouble and don’t schedule a call with us. But if it DOES resonate with you then keep reading.

Our vision is simple...We help you to reach your full potential. This vision is at the heart of everything we do. It's not just a statement; it's a commitment to you, our clients, and to the values that drive us.

We believe that the essence of success lies not merely in the figures your business achieves, but in how you achieve them.

“How you make your money is more important than how much money you make.” This belief guides us as we work with you to build an agency that’s not only profitable but also principled. We strive to create strategies and solutions that are not just effective but also ethical and empathetic.

The core of our philosophy is the understanding that “The business is a reflection of you as a person.” Your agency is a mirror of your values, your work ethic, and your vision. We work with you to ensure that this reflection is one you can be proud of – one that resonates with your core values and ambitions. Our approach goes beyond the surface, delving into what makes your agency unique, and shaping our strategies to reflect your individuality.

Kindness and service form the foundation of our interactions. “We believe in kindness and serving others.” This belief is woven into the fabric of our working relationships. We treat each client with respect and understanding, prioritizing your needs and goals. Our team is dedicated to serving you with integrity, transparency, and a genuine desire to see you succeed.

Our clients are visionaries. They are agency owners who “believe in building a legacy that they can leave behind and improve the world.” You are the architects of change, shaping not just your own futures but also making a positive impact on the world. We share your vision of leaving a lasting legacy, and we are committed to helping you build it.

Hard work, discipline, and sacrifice – these are the pillars upon which successful agencies are built. “Our clients believe in these values, knowing that they will one day build a business they can sell, even if that day isn’t for years or decades from today.” We understand the journey of entrepreneurship is long and often challenging. Our role is to support you through this journey, equipping you with the tools, knowledge, and strategies to not just weather the storms but to thrive and grow.

At DUDE, our vision is to be your partner in this journey of growth and transformation. We are dedicated to helping you realize your full potential, guiding you towards creating an agency that’s not only successful but also a true reflection of your values and aspirations. Together, we can build something extraordinary – an agency that’s not just a business, but a legacy.

Our mission:

Help 100 agencies to reach a $10M valuation so that all of our clients combined are worth $1 Billion

(And we want YOU to be a part of this Billion Dollar Club!)

Our Core Values

We are a band of misfits toys

We blend the diversity of our backgrounds and influences to pioneer unique offerings in our industry. No one is more innovative or creative than we are.

Constantly curious

We share an active desire to learn and to know. Being inquisitive helps us find new solutions to everyday problems.

Our word is our worth

Our word is our bond. We do exactly what we say we are going to do.

We serve first

We understand it’s not just about ourselves. We listen, support, and serve others’ growth, development, and success.

Be the spark

Our actions and contributions are a spark that lights the way for our team, clients, and the communities we serve.

Find the fun

Finding the fun fuels our imagination, creativity, and the ability to solve problems. We love what we do, even on the toughest days.

Our proven process

Our Team

Chris Martinez

Founder/CEO
San Diego, CA

Oyuki Gallegos

HR and Finance
Tijuana, BC

Erin Rohner

Operations Experience
Visalia, CA

Alan Stewart

Finance and M&A Consultant
Seattle, WA

Omari Broussard

Growth Mentor
Austin, TX

We want to help you take the "guess work" out of scaling your agency.

Scaling your agency means getting uncomfortable and diving into the non- sexy parts of running your business. From leadership to operations to finance and everything in between, we professionalize your agency and reach your potential.

Get our Best Free Agency Resources

Download a copy of our best resources to help you scale your agency

Ready to get the “easy button” to scale your digital agency? Schedule your call now. T

Do you want to see how DUDE can help you scale your fulfillment, scale your operations and SOPs, scale your profitability, and scale your income? And back it up with our guarantee so that it you don’t scale then you don’t pay?

If you are ready to transform your agency operations, grow your profitability by 30% or more, and increase your income, then schedule your 15-min call with our team to review your application and discover how we can help you scale your digital agency.

(Space is limited as we only take on 2 new clients per week so schedule your call right away.)